• Jerry Phillips

Are you Credible

I recently joined Level Five Coaching as a partner. I believe in the product, the process, and the people who founded the company and who run the company. I believe them because there aren’t large egos involved. In fact, we start every meeting reviewing the values. They are simple, but powerful.

1. Golden Rule- treat others as you would want to be treated

2. Abundance- we are unselfish; what goes around comes around

3. Growth- we believe in continuous learning and personal growth

The values align with my belief system and when I saw them, I knew I was in the right place.

I’ve worked with a company who spent a great deal of money to have the values captured in a painting and hung in the corporate headquarters, and then nobody lived them. I’ve partnered with people who have claimed to have similar values, but when money was involved, they became selfish. It was only a partnership if it was good for them. They were hard to trust.

As a salesperson, as a human being, all you have is your credibility. If you say you are going to do something, and then you don’t follow through, credibility is lost. Trust is lost and working with someone you can’t trust doesn’t work.

I once had a manager that shared that credibility and trust are like a savings account at the bank. You keep investing in it and building credibility, because someday, something will happen that you will have to spend your credibility. A product may not ship, or the price may not be accurate on the invoice. If the customer trusts you, it can be solved. If not, they will never trust you.

Building credibility is straightforward. Do what you say you will. Do it in the timeframe you commit. When issues arise, don’t hide. Face the issues with integrity. Treat others as you wish to be treated, share in the abundance, and learn continuously.


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